Is The Motorola Z Under Threat And What Happens To Moto Mods
Motorola has been batting off claims that it's X and Z phones; as well as the Moto Mods line, are dead in the water, following layoffs at its Chicago offices.
The rumours weren't quitened by the failure of the company to launch any new devices at MWC, especially given its large present last year.
The Moto X4, G5 and Z2 all received a warm welcome when they arrived in 2017, however Lenovo is still reporting that it's mobile handset division is struggling.
Whether the answer to that is a rationalisation of its range is open to question. Motorola does a good job of building mid-range handsets but doesn't really have a high end phone after the X4 moved to the Snapdragon 6xx CPU. The X needs to be the high end phone it used to be.
Then there are Moto Mods. They are good in concept and could very much boost customer loyalty, but the Mods which exist are either very niche, very expensive, perform less well than a standalone solution and often all three at the same time.
Mot…
The rumours weren't quitened by the failure of the company to launch any new devices at MWC, especially given its large present last year.
The Moto X4, G5 and Z2 all received a warm welcome when they arrived in 2017, however Lenovo is still reporting that it's mobile handset division is struggling.
Whether the answer to that is a rationalisation of its range is open to question. Motorola does a good job of building mid-range handsets but doesn't really have a high end phone after the X4 moved to the Snapdragon 6xx CPU. The X needs to be the high end phone it used to be.
Then there are Moto Mods. They are good in concept and could very much boost customer loyalty, but the Mods which exist are either very niche, very expensive, perform less well than a standalone solution and often all three at the same time.
Mot…