Lenovo Won't Update Android Phones From 2016 - No Nougat For You


Lenovo's Phab 2, Phab 2 Plus and Phab 2 Pro are, respectively ten, ten and nine months old. The company has just announced they won't be getting upgrades to Android Nougat. Now this may be acceptable for China market only phones, where the power of the home grown brand can overcome the negative publicity this move generates.

However the Phab 2 Android phones were Lenovo's push into Western markets and the decision to abandon them is going to severely damage Lenovo's ability to sell phones under its own brand in future.

Of course ownership of Motorola means that won't be too much of a problem. Even if some consumers see the link between the two companies, the majority of smartphone buyers aren't going to equate the failures of one smartphone brand with another.

Still, you have to wonder why Lenovo would look to break out of China under its own brand when it has the instantly more recognisable and Western friendly Motorola and (especially in mainland Europe) Medion.

And having expended that effort why go and burn it down with this decision?

0 comments: