JD Power Says Surface Owners Are The Happiest Tablet Buyers

Owners of Microsoft's Surface devices are more likely to be happy with their tablets than owners of either Apple or Samsung tablets, a survey by respected consumer satisfaction organisation JD Power has found.

That's an important victory for the Surface, given Apple's current hefty iPad advertsising campaign and introduction of new, cheaper iPads.

Microsoft's claims that the Surface is able to deliver a full PC experience in a tablet device have been validated by both customer demand and the speed with which the competition has replicated the solution. 

For Apple this is more confirmation that its resistance to a hybrid device based around Mac OS, or a convergence of Mac OS and iOS, is the wrong stance.