Skip to main content

Amazon Drops The Bomb In Apple / Google Battle

 
Amazon has been in a hidden war with Apple and Google ever since the introduction of in-app purchases and the requirement for app publishers to deliver 30% of all sales made inside of published apps.
 
For Amazon, as well as other retailers, for whom an app is just a store front, this isn't a workable solution and as a result Amazon has withdrawn the ability to purchase from all of its iOS and Play Store apps.
 
However, whilst Apple (and to a lesser extent Google) have Amazon by the short and curlies when it comes to what apps can and can't do, Amazon isn't completely helpless.
 
Today then company announced that it will no longer be selling Apple TV and Chromecast devices from its store. Whilst this won't be a big problem for either Apple or Google it will mean that customers will either have to get their streaming devices elsewhere or (and this is especially true of Amazon Prime customers) choose a different device.
 
The ability to force retailers to give up 30% of their income just for publishing a iOS app remains one of my biggest complaints about the way that Apple does business. It's completely out of proportion with the value that Apple adds to the purchasing process.
 
For Android users it is of course completely trivial to install Amazon's own Android app store and as a result Google's own restrictions are rather less controversial.

Comments

Popular posts from this blog

F1: Robert Kubica Impresses In Renault Test Run

The car may be old but its the performance of the driver that's the story here. Robert Kubica returned to F1, after a fashion, earlier this week with an extensive test run in a 2012 Lotus Renault F1 car at Valencia.
The age of the car and the circuit were likely determined by F1's current rules which ban testing, but the reason for Kubica being in the car is far more interesting. Considered by many to be a potential World Champion and certainly one of the fastest drivers of his generation, Kubica's F1 career seemed to be over after a 2011 crash whilst driving in the Rally of Andora. His Skoda Fabia was penetrated by a guardrail in the high speed accident partially severing his right arm.
Up until last year Kubica has been competing in rallying, with the expectation that the limited movement in his repaired arm would prohibit a return to single seater racing.
So this week's test is both interesting and confusing. Interesting because Kubica completed 115 laps of the ret…

Panos Panay's Defence Of Microsoft Surface Hardware Sounds Eerily Familiar

This weekend I went out with my ten year old daughter to select a laptop for her school year beginning in January. The schools requirements are quite specific, requiring a Windows 10 device, with a preference for a touchscreen and a stylus. She chose a Surface Pro, after trying a large number of different options. Having seen the way I use my own Surface Pro - and tried it herself there was only ever going to be two options - and the other was a Surface Laptop.
I tell you this so that you understand I am a buyer of Microsoft's products through choice, not compulsion. I'm on my third Surface device now. 
So when Panos Panay dismissed reports of the death of the Surface hardware line, I was very interested to see exactly how strong these denials were. Especially how they reflect what has gone before. To whit: Windows 10 Mobile.
Panay claimed that Microsoft is in hardware for the long haul. Almost exactly mirroring the words of Terry Myerson, when he claimed Windows Mobile was g…

WhartonBrooks Indiegogo Windows 10 Mobile Even More Doomed To Failure Than Usual

WhartonBrooks is currently crowd-funding its latest Windows Mobile smartphone on Indiegogo. If crowdfunding isn't already a bad enough idea, a company trying to crowdfund a Windows Mobile device should be warning enough for you.
Not that anyone seems to be taking the project too seriously. With a few weeks left to run the campaign has managed to ensnare just 2% of its $1.1m target.
If you want a better indication of how few Window Mobile loyalists remain I doubt there is one. Of 3,900 Windows Phone enthusiasts Wharton Brooks was seeking for its new phone, it has managed to entice just 50.
Windows for Phones is dead, even if the corpse hasn't stopped twitching yet.