Skip to main content

Sony Announces Xperia Z4, The Very Definition Of An Incremental Update

Sony soft-launched its latest Xperia Z4 in Japan yesterday,  skipping the big mobile show launches of previous handsets and favouring an almost apologetic announcement instead.

The new Z4 offers minimal change compared to the Z3, but still moves the Xperia line forward and remains competitive in the Android space. The slightly longer delay between the Z3 and Z4 launches might also be indicative of Sony's stated aim to slow down its rate of change.

New for the Z4 are a better front-facing camera, slightly thinner and lighter body; the new Snapdragon 810 processor (making the Z4 a 64-bit smartphone) and a bump in base memory to 32GB (although this may just be for the Japanese market).

What remains are all the things that made the Z3 the best Android smartphone choice for many users. The great camera, excellent screen, iconic design and weatherproofing. The retention of the weatherproofing means the Z4 is the only flagship phone that is weather resistant, after Samsung ditched this feature for the GS6.

The Trilouminous screen retains its 1080p resolution, forsaking the jump to QHD which others are making. There's a good reason for this I think. Other than the GS6 Edge, where the curves and screen technology of there SAMOLED screen give the impression of a high quality magazine print on the display. QHD hasn't made a compelling argument for its inclusion in high-end handsets. The Z3 matches the GS6 in display clarity and I have no reason to suspect that Sony will have reduced the quality of the display for the Z4. QHD needs more power, more processor and produces more heat. 1080p is just fine in my book.

Whether the Z4 will keep Sony's mobile operation moving forward remains to be seen, its certainly a smartphone that offers plenty to the end user. We'll see how much once Sony takes its new handset worldwide.


Popular posts from this blog

F1: Robert Kubica Impresses In Renault Test Run

The car may be old but its the performance of the driver that's the story here. Robert Kubica returned to F1, after a fashion, earlier this week with an extensive test run in a 2012 Lotus Renault F1 car at Valencia.
The age of the car and the circuit were likely determined by F1's current rules which ban testing, but the reason for Kubica being in the car is far more interesting. Considered by many to be a potential World Champion and certainly one of the fastest drivers of his generation, Kubica's F1 career seemed to be over after a 2011 crash whilst driving in the Rally of Andora. His Skoda Fabia was penetrated by a guardrail in the high speed accident partially severing his right arm.
Up until last year Kubica has been competing in rallying, with the expectation that the limited movement in his repaired arm would prohibit a return to single seater racing.
So this week's test is both interesting and confusing. Interesting because Kubica completed 115 laps of the ret…

F1: Robert Kubica's Williams Test Asks More Questions Than It Answers

Comparing driver's times at a tyre evaluation test like last week's Abu Dhabi event is difficult at the best of times, but when trying to assess the performance of a driver who has been out of the sport for six years, that difficulty level is raised even higher.
On the face of it Robert Kubica's test for Williams was a success. Fastest of the three Williams drivers present the headlines look promising. However, taking into consideration the different tyres used to set those times muddies the water considerably.
Kubica ran a three lap qualifying simulation on the new 'hyper-soft' tyre - which should have given him a two-second advantage. Correcting for tyres it would appear that Kubica was significantly slower than Sergei Sorotkin - who was on the harder 'soft' tyre - and marginally quicker than Lance Stroll, the team's only contracted driver.

Stroll's family fortune currently funds Williams, so there' no chance that he will be anywhere but in a…

Panos Panay's Defence Of Microsoft Surface Hardware Sounds Eerily Familiar

This weekend I went out with my ten year old daughter to select a laptop for her school year beginning in January. The schools requirements are quite specific, requiring a Windows 10 device, with a preference for a touchscreen and a stylus. She chose a Surface Pro, after trying a large number of different options. Having seen the way I use my own Surface Pro - and tried it herself there was only ever going to be two options - and the other was a Surface Laptop.
I tell you this so that you understand I am a buyer of Microsoft's products through choice, not compulsion. I'm on my third Surface device now. 
So when Panos Panay dismissed reports of the death of the Surface hardware line, I was very interested to see exactly how strong these denials were. Especially how they reflect what has gone before. To whit: Windows 10 Mobile.
Panay claimed that Microsoft is in hardware for the long haul. Almost exactly mirroring the words of Terry Myerson, when he claimed Windows Mobile was g…