New Galaxy S3 Ad - Designed For Humans

I'm assuming the tagline is a continuation of Samsung's targeting of Apple... however the ad is quite good at focusing on capabilities rather than numbers, a proposition that has worked well for Apple in the past.

As for the phone, well at first glance its a big step up from the S2 and Galaxy Nexus... but some of the new features bear some investigating in terms of performance before we get too excited about them.